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<channel>
	<title>maddysargent.com</title>
	<link>http://www.maddysargent.com</link>
	<description>maddysargent.com</description>
	<pubDate>Mon, 07 Nov 2011 18:37:16 +0000</pubDate>
	<generator>http://www.maddysargent.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Everything Everywhere</title>
				
		<link>http://www.maddysargent.com/Everything-Everywhere</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Everything-Everywhere</comments>

		<pubDate>Mon, 07 Nov 2011 18:37:16 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Event design, props, collatoral]]></category>

		<guid isPermaLink="false">2265816</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE1.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE1_o.jpg" data-mid="11357868"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE2.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE2_o.jpg" data-mid="11357873"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE3.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE3_o.jpg" data-mid="11357877"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE4.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE4_o.jpg" data-mid="11357881"  border="0" align="left"/&#62;image 7}&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE7.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE7_o.jpg" data-mid="11357891"  border="0" align="left"/&#62;{&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE9.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE9_o.jpg" data-mid="11357912"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE10.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE10_o.jpg" data-mid="11357918"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE10_9_1000.jpg" width="1000" height="704" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE10_9_o.jpg" data-mid="11358220"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2265816/EE6.jpg" width="670" height="472" width_o="2048" height_o="1443" src_o="http://payload.cargocollective.com/1/2/71530/2265816/EE6_o.jpg" data-mid="11357887"  border="0" align="left"/&#62;

'The Great Digital Get Together' - At Proud Galleries, Camden.

This was an event designed by The Alternative for the Everything Everywhere Digital Channels team. They wanted the day to be fun and engaging- and no Powerpoint presentations! 

I worked alongside the talented Julie Mackey to design and make all of the props (and some printed collatoral) for the event.

A real 'Blue Peter' of a day! (No sticky-backed plastic was used though!)

</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Velti</title>
				
		<link>http://www.maddysargent.com/Velti</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Velti</comments>

		<pubDate>Mon, 24 Oct 2011 20:40:53 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Advertising, Print, Illustration]]></category>

		<guid isPermaLink="false">2197490</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/2197490/Velti-ad.jpg" width="670" height="507" width_o="850" height_o="644" src_o="http://payload.cargocollective.com/1/2/71530/2197490/Velti-ad_o.jpg" data-mid="10983725"  border="0" align="left"/&#62;
 'Seeing the light'
 This is an advertisement for Mobile Marketing company Velti. It was designed specifically for Figaro Digital magazine. I worked on creating and developing the concepts for advertisement, and produced the final artwork and typography.</description>
		
		<excerpt></excerpt>

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	<item>
		<title>Orange Passport</title>
				
		<link>http://www.maddysargent.com/Orange-Passport</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Orange-Passport</comments>

		<pubDate>Mon, 24 Oct 2011 20:40:52 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Graphic design, typography, product design]]></category>

		<guid isPermaLink="false">2197551</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/2197551/Passport-1.jpg" width="670" height="472" width_o="1772" height_o="1250" src_o="http://payload.cargocollective.com/1/2/71530/2197551/Passport-1_o.jpg" data-mid="10983865"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2197551/passport-2.jpg" width="670" height="887" width_o="1070" height_o="1417" src_o="http://payload.cargocollective.com/1/2/71530/2197551/passport-2_o.jpg" data-mid="10983871"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2197551/Passport-3.jpg" width="670" height="853" width_o="1113" height_o="1417" src_o="http://payload.cargocollective.com/1/2/71530/2197551/Passport-3_o.jpg" data-mid="10983877"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2197551/Passport-4.jpg" width="670" height="851" width_o="1115" height_o="1417" src_o="http://payload.cargocollective.com/1/2/71530/2197551/Passport-4_o.jpg" data-mid="10983886"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/2197551/Sparkly numbers.jpg" width="670" height="575" width_o="2048" height_o="1758" src_o="http://payload.cargocollective.com/1/2/71530/2197551/Sparkly numbers_o.jpg" data-mid="10983900"  border="0" align="left"/&#62;
Orange asked The Alternative to design and develop the new Orange Retail Induction pack, for all new recruits into sales roles within UK stores. The design included special certificate pages, inserts and custom tab pages. All designed in the Orange brand style.

This was delivered to help ease pressure off of management and invent a unified Orange Retail Induction process. I helped to develop the original concept and worked on the typesetting, layout and some of the 3D illustration.
</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Orange- 'Drink me'</title>
				
		<link>http://www.maddysargent.com/Orange-Drink-me</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Orange-Drink-me</comments>

		<pubDate>Mon, 24 Oct 2011 20:40:50 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Product design, collatoral]]></category>

		<guid isPermaLink="false">2197616</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/2197616/mug.jpg" width="670" height="279" width_o="1134" height_o="473" src_o="http://payload.cargocollective.com/1/2/71530/2197616/mug_o.jpg" data-mid="10985493"  border="0" align="left"/&#62;
 A product that I designed for Orange, to be sent out to Store Managers across the UK. The client wanted something playful, but practical as the 'Drink me' topper had to hold a scroll of information inside to mug. It's a lot harder than it looks to make typography from chocolate powder! </description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>The Phoenix Cinema reopening</title>
				
		<link>http://www.maddysargent.com/The-Phoenix-Cinema-reopening</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/The-Phoenix-Cinema-reopening</comments>

		<pubDate>Sat, 22 Jan 2011 18:20:57 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Event, 3D, Invitations]]></category>

		<guid isPermaLink="false">966634</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/966634/Phoenix-invite-1.jpg" width="443" height="608" width_o="443" height_o="608" src_o="http://payload.cargocollective.com/1/2/71530/966634/Phoenix-invite-1_o.jpg" data-mid="4641266"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/966634/Phoenix-invites_x3.jpg" width="670" height="438" width_o="683" height_o="447" src_o="http://payload.cargocollective.com/1/2/71530/966634/Phoenix-invites_x3_o.jpg" data-mid="4641268"  border="0" align="left"/&#62;
A design collaboration between myself and Laura Alvarado.
These Art Deco inspired invitations were designed for The Phoenix Cinema Centenary reopening. Three designs were thermographically printed for each opening night.
</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Happy Birthday</title>
				
		<link>http://www.maddysargent.com/Happy-Birthday</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Happy-Birthday</comments>

		<pubDate>Sat, 22 Jan 2011 15:38:16 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Greetings card, Illustration]]></category>

		<guid isPermaLink="false">966264</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/966264/Happy Birthday.jpg" width="340" height="494" width_o="340" height_o="494" src_o="http://payload.cargocollective.com/1/2/71530/966264/Happy Birthday_o.jpg" data-mid="4639573"  border="0" align="left"/&#62;
3D layered birthday card design</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>MOF Records</title>
				
		<link>http://www.maddysargent.com/MOF-Records</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/MOF-Records</comments>

		<pubDate>Sat, 22 Jan 2011 15:17:31 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Logo, Graphic Design]]></category>

		<guid isPermaLink="false">966206</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/966206/M0F-Records-Logo-1.jpg" width="531" height="167" width_o="531" height_o="167" src_o="http://payload.cargocollective.com/1/2/71530/966206/M0F-Records-Logo-1_o.jpg" data-mid="4639283"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/2/71530/966206/M0F-Records-Logo 2.jpg" width="531" height="167" width_o="531" height_o="167" src_o="http://payload.cargocollective.com/1/2/71530/966206/M0F-Records-Logo 2_o.jpg" data-mid="4639285"  border="0" align="left"/&#62;

Logo designed for indie record label MOF Records</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Pretty Green</title>
				
		<link>http://www.maddysargent.com/Pretty-Green</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Pretty-Green</comments>

		<pubDate>Thu, 20 Jan 2011 16:50:29 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[3D, Prop]]></category>

		<guid isPermaLink="false">959834</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/959834/Skull 1.jpg" width="483" height="522" width_o="483" height_o="522" src_o="http://payload.cargocollective.com/1/2/71530/959834/Skull 1_o.jpg" data-mid="4640804"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/2/71530/959834/Skull 4.jpg" width="454" height="410" width_o="454" height_o="410" src_o="http://payload.cargocollective.com/1/2/71530/959834/Skull 4_o.jpg" data-mid="4640805"  border="0" align="left"/&#62;
Commissioned by leather etching artist Mark Evans.
3D medical skull collaged onto using one dollar bills.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Robot in disguise</title>
				
		<link>http://www.maddysargent.com/Robot-in-disguise</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Robot-in-disguise</comments>

		<pubDate>Thu, 20 Jan 2011 16:47:47 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[3D, Prop]]></category>

		<guid isPermaLink="false">959789</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/959789/B0t-1.jpg" width="397" height="688" width_o="397" height_o="688" src_o="http://payload.cargocollective.com/1/2/71530/959789/B0t-1_o.jpg" data-mid="4607194"  border="0" align="left"/&#62;
Commissioned by leather etching artist Mark Evans.
3D model made from collaged imagery of the New York skyline. Original height is approx 350mm</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/2/71530/959789/prt_1295542018.jpg" />

	</item>
		
		
	<item>
		<title>Warrior</title>
				
		<link>http://www.maddysargent.com/Warrior</link>

		<comments>http://www.maddysargent.com/following/maddysargent.com/Warrior</comments>

		<pubDate>Thu, 20 Jan 2011 15:32:09 +0000</pubDate>

		<dc:creator>maddysargent.com</dc:creator>
		
		<category><![CDATA[Illustration, Editorial]]></category>

		<guid isPermaLink="false">959443</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/2/71530/959443/Eagle-man.jpg" width="512" height="655" width_o="512" height_o="655" src_o="http://payload.cargocollective.com/1/2/71530/959443/Eagle-man_o.jpg" data-mid="4640346"  border="0" align="left"/&#62;
Mixed media illustration- personal project</description>
		
		<excerpt></excerpt>

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